The last year has been full of ups and downs, with cities across the world scrambling to regain some semblance of normalcy. There is a need for Post-COVID City Growth. One of the biggest challenges that cities of all sizes is facing is the ability to attract new...
It’s 2021. So, why does your online presence look – and work – like dial-up AOL? Your city’s online presence is a portal into what makes your community great. It offers a snapshot for potential residents and ways for your existing community to engage with...
https://www.yourbusinessmarketer.com/wp-content/uploads/2021/06/final_60d0fe697329c30052c29034_724585.mp4 On this episode, American Advertising Federation (Akron) president Daniel Kearsey joins the show for a conversation on various relevant marketing topics and a...
There is something special about small town life. Just ask John Cougar Mellencamp: he made a career off of writing songs about the subject. Beyond charm, small towns are becoming more and more popular as weekend destinations, especially for people looking to escape...
Some nonprofits get a little shy — even cringe — at the idea of in-your-face marketing. What works for typical, for-profit brands is probably not going to work for you. It’s important to know strategies for nonprofit marketing. Leveraging things like storytelling and...